ABOUT US

We come from a second generation of Singapore furniture makers.  We started building furniture since 1983.  We are in China now in the city of Kunshan, with 200 over employees, shipping about 75 containers a month.  Most of our production leaders have nearly 20 years of experience.
 
We produce Italian style contemporary upholstery products, mainly sofa but also beds, chairs and motion furniture too.  We specialise in leather.  We sell mainly to the Asia Pacific region.  Most of our customers have been with us for many years.
 
Our product caters to the mid high end market.  We are not in China because of it’s low cost.  We are in China because of it’s superior manufacturing infrastructure. 
Whether be it leather, motor, mechanisms, high end sofa legs and other hardware, China has both the variety and quality which still sets her apart from ASEAN producers.  As such, we are able to process complex orders, and supply complex products that use many difficult-to-find parts.
 
Lastly, we have a young and energetic team in the late 30s and early 40s.  Many have been with us from the early 20s.  We also have pockets of the old guard from the first generation to offer guidance and experience.  But as a second generation, we are committed to building a long term relationship with you.

Consistent Quality

Amy Home has an experienced team. Our process technicians come from five different countries and have been working with us for 10 to 20 years. To ensure the stability of product quality, we never change our supplier system, just like the old German cars that never changed the way they were made. Therefore, our sofas are also classic and of the same quality.

 

Emilca has an experienced team. Our craftsmen hail from 5 different countries, each having been with us for 10 to over 20 years. To ensure consistency, for years we use the same suppliers. Like old German cars, we do not change our build up . So our sofas are still hardy like the good old days.

High Value For Money

As a traditional Singaporean enterprise, our products adhere to the concept of “paying attention to details, taking what is necessary without unnecessary decoration”. We always keep our advertising and showroom style simple and rustic. We rarely invite models or celebrities to endorse our products, and use a tight and precise price calculation system to give more profits to our customers and consumers.

Like a typical Singaporean, we believe in a meticulous, ‘no frills’ approach to our product. We keep our advertising and showroom simple. We seldom use models or

celebrities. And we believe in keeping to a tight and accurate pricing structure, so we can pass on all the savings to our customers.

Fine Tradition

Aimeijia has been in the furniture industry for more than 30 years. Since our establishment in Singapore in 1983, we have continued to forge ahead in different countries, from Malaysia, Thailand, Taiwan, Indonesia, and now we are in China. We believe that a company’s excellent heritage is more valuable than a well-known brand, because people can buy brand awareness with money, but they cannot buy the fine traditions accumulated over time.

 

Emilca has been doing furniture for over 30 years. Starting from Singapore in 1983, we have kept going, and have since worked in many different countries as well (Malaysia, Thailand,Taiwan, Indonesia, and now China). We believe that a good tradition is worth more than a great brand, because you can buy brand awareness with money, but you can never turn back time.

Flexible design

Most Singaporeans are good travelers, and we travel all over the world to find good design inspiration. We often participate in exhibitions in Cologne, Milan, Singapore, China and other Asian countries. In addition, our Danish designers inject authentic Scandinavian elements into our products.

Singaporeans are a well traveled lot. We scour the world tirelessly for the best design inspirations. We visit Koln and Milan often, as well as many othershows in Singapore, China and otherparts of Asia. We have a Danishdesigner that helps us with a newrange of Scandinavian design.